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Millions continue to fill their homes and cars with fragrancing products and devices, as well as using perfumed personal care products. Yet there are encouraging signs that the use of synthetic fragrance is becoming more widely recognised as anti-social and potentially harmful to health.
Perfumed passenger's enforced de-scent
Three different bus drivers in Calgary, Canada, recently took exception to the heavy perfume worn by one particular female passenger and each ejected her from their bus.
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Officials see scents on smelly advertising
Officials in the US city of San Francisco recently ordered the immediate removal of cookie-scented strips from bus shelters, one day after they were put in place as part of a marketing campaign to promote milk.
The promotion, which was the first use of scented outdoor advertising in the US, was aborted amid public concern over potential allergic reactions to scented products, and because of fears that the city could be held liable if the aroma made people ill.
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Scent-free city
An entire regional municipality in Canada is already officially scent-free, and has been for the past seven years. Halifax, Nova Scotia, has imposed a perfume ban affecting all municipal buildings, including schools, libraries, courts and City Hall, as well as many workplaces, theatres and shops.
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Such developments look set to become more common in the future, with increasing numbers of people refusing to let others pollute their air with harmful irritants, as fragrance becomes the new cigarette smoke.
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